It's fall, y'all...technically. And even if we're not breaking out the fall sweaters yet, everyone is ready for fall flavors, colors and activities. So don't let your business miss out on the marketing opportunities that come with everyone's favorite season! Here are 6 ideas for fall marketing.
When the temperature changes, welcome the cooler weather with an outdoor event. Hold a family friendly event at your local park, or a patron party at an outdoor bar or music venue. Your customers are looking for a reason to get out and enjoy the crisp autumn weather.
While keeping within your brand, add some warm autumn colors to your next campaign. Fall has a very distinct, yet very expansive color palette. And we've all been taught by culture to associate these colors with the season.
Fall means football! And football fans will jump on the opportunity to show loyalty to their favorite team. Create a product with your team colors, host a tailgating event, or create a special discount based on number of points scored.
October is Breast Cancer Awareness Month. This is an opportunity for your business to support a great cause and ask your customers to do the same. Hold an online fundraiser. Participate in a community run. Or come up with your own event to raise money and awareness.
Hold a contest on social media for your customers to share their Halloween costume photos using a hashtag of your choice. The winner gets a prize from your business. This could be a free product or a coupon.
Thanksgiving Food Drive
Hold a food drive in the days building up to Thanksgiving. Team up with an organization to collect donations from your customers. Have a specific drop-off location where you can thank your customers in person.
We hope this has motivated you put some pumpkin spice into your marketing this season! If so, we'd love to help create your fall campaign. Contact us for a free initial consultation and let's take your campaign to the next level!