Morris Jeff Photography Campaign
For several years, 2nd Story has had the joy of working with Morris Jeff Community School to capture moments and create designs that tell their story. This past year, we turned things up a notch by blending both into a photography-driven ad campaign. Using photos we snapped of students on campus, at sporting events, at graduation, and in the middle of everyday magic, the campaign celebrates everything she school has to offer!
By creating original designs that showcase our photos, we could show off all the activities and opportunities Morris Jeff has for the students from Pre-K to 12th grade. Once the design was created, the campaign has gone on to include everything from outdoor advertising like billboards and streetcar ads to mailers and digital marketing.
For several years, 2nd Story has had the honor of providing creative marketing services for Morris Jeff Community School, a top-performing, open-admissions, PK-12 public charter school serving more than 1,400 students in Orleans Parish. Recently the school celebrated its 15 year anniversary. We created a campaign around letting the students speak for themselves on how Morris Jeff teaches them to be lifelong learners and global citizens.
This is a great example of how impactful professional photography can be for your marketing. At 2nd Story we are happy assist through the whole creative process – from the strategy to the photography to the layout design. So if you see the need for photo-based marketing in your business, contact us!