Blog | 2ndstorycreative

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2 days ago

Why You Should Hire an Event Photographer

After a year of nothing on the calendar, things are suddenly happening again! More and more businesses are having small or outdoor events...

Apr 13

5 Reasons You Still Need Business Cards

Ok so let’s just be real for a moment and acknowledge that the days of paper business cards are probably limited. Technology is quickly...

Apr 6

7 Most Common Mistakes in Logo Design

At 2nd Story, we’ve been helping businesses develop their brands for years and a big part of that has been creating logo designs. Several...

Mar 30

5 Habits for Keeping your Business Organized

Managing a business is a lot of work and stressful and exhausting. We know. But there are some very doable things you can include in your...

Mar 16

Color vs Black & White

In a world of so many thoughtless colors screaming at us all the time, black and white photography, when used properly finds a place that...

Mar 9

Font Size Rules

When creating content for your audience, it’s important to make your information easy and comfortable to read. The size of your text has...

Mar 2

Color Palettes to Inspire You

We're moving into spring, which for many businesses means new campaigns and marketing materials. So we have some beautiful, trending...

Feb 23

Tips for Photographing Amateur Models

It’s pretty common for small businesses to need some photography but not have the budget to hire professional models. So employees,...

Feb 9

How to Pick a Domain Name

Since Covid has put so many restrictions on in-person interaction, a lot of small businesses are suddenly focusing on creating an online...

Feb 2

4 Years of Success

Having just celebrated 2nd Story’s 4th Birthday, we thought it would be a good time to share with you a little of our story and 4 reasons...

Jan 26

5 Photography Trends Coming in 2021

Last week we told you about some trending graphic design styles coming up this year. If you missed it, check it out here. Today we bring...

Jan 19

7 Graphic Design Trends Coming in 2021

It seems like we’re all moving into 2021 cautiously after the pervious year betrayed us so brutally. And with all the uncertainties this...

Jan 12

Get Out of the Spotlight!

I see so many ads where the owner of the business has made themselves the star. Having their face on a billboard or starring in their own...

Jan 3

Less is Most

Whether it’s text in an ad, graphic elements on a webpage, or the subject of a photograph, minimal is powerful. It’s been proven that...

Dec 29, 2020

Best of 2020

We're almost done with this most "interesting" year! And even with all the challenges this year has thrown at us, we've been fortunate to...

Nov 18, 2020

5 Toxic Typography Mistakes in Advertising

When designing an advertisement, a lot of the focus tends to be on the imagery. However, the typography, or treatment of the text, plays...

Oct 7, 2020

Who is Your Target?

If you are a business owner or working towards being a business owner, one of the most important things for you to figure out is your...

Sep 23, 2020

When to Rebrand

Not too long ago 2nd Story decided to revamp our look with a new logo, new website, and new marketing strategies. This decision was made...

Sep 16, 2020

Product Shot Pointers

Here’s just a few things to consider when planning for your photoshoot.

Sep 9, 2020

Essential Webpages for a Small Business

Businesses often come to us in need of a web presence, but with no idea of what content should be included. So we have some suggestions...

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